What does the university’s web site say about what they value?

One of my department colleagues pointed this out today, Monday, December 3, 2018, the day after announcements were made about which university is playing in what college bowl this year. It’s an interesting exercise: what does the first thing you see on a university’s web site say about that university? What does it suggests matters most to that university?

Let’s take a look:

Here’s the University of Michigan’s web site. Highlighting an academic program, talking about their different majors, major awards, etc. They’re going to the Peach Bowl.

Michigan State, also highlighting programs, etc. They’re off to the Redbox Bowl.

Here’s Western Michigan, highlighting programs, how to apply, etc. Though to be fair there is a news item just “below the fold” (so to speak) about them going to the Idaho Potato Bowl.

Northern Illinois– the Boca Raton Bowl.

Ohio University— the Frisco Bowl. Though again, you do see a football announcement at the bottom there.

Okay, so you get the idea. What matters to EMU? What do we have to offer to potential students?












That’s right! We’re going to the Camellia Bowl!! That’s why you should come to EMU!!

(insert your favorite palm to forehead gif here)

Oh, and it’s good to see that EMU’s opponent, Georgia Southern, still has its priorities.